Privacy Policy

Last updated: June 28, 2026

BY ACCESSING OR USING THIS WEBSITE, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTOOD, AND AGREE TO BE BOUND BY THIS PRIVACY POLICY. IF YOU DO NOT AGREE, DO NOT USE THIS WEBSITE.

This Privacy Policy explains what information California Fish Plants collects when You use the Website, how We use it, and the choices You have. We keep data collection to the minimum needed to run the Website and the free email updates. We do not sell or rent Your personal information, and We do not share it for advertising.

Definitions

  • Company ("We", "Us", "Our") refers to California Fish Plants, a brand operated by its parent company.
  • Website or Service refers to California Fish Plants, accessible at californiafishplants.com.
  • Personal Data means information that identifies or could reasonably be linked to You.
  • You means the individual accessing or using the Website.
  • Country refers to the United States (California).

Information We Collect

Information You Provide

  • Email address. When You request free updates or sign in, we use a passwordless "magic link," so your email is the account. We do not store passwords.
  • Anything You send Us. If You email Us, we receive the contents of that message.

Information Collected Automatically

We use a privacy-friendly, aggregate analytics tool to understand general Website usage (for example, which pages are popular). This produces aggregate metrics such as page views, general device and browser type, and approximate region. It does not build an advertising profile of You, does not track You across other websites, and is not sold. We do not use Google Analytics, advertising pixels, or ad networks.

Cookies and Local Storage

We use only essential and functional storage (for example, to keep You signed in, remember Your theme preference, and record Your cookie-consent choice). See Our Cookies Policy for details.

How We Use Your Information

  • To provide, maintain, and secure the Website.
  • To send the free updates and account emails You signed up for.
  • To respond to messages You send Us.
  • To understand aggregate usage and improve the Website.
  • To comply with the law and enforce Our Terms.

We Do Not Sell or Share Your Data

WE DO NOT SELL, RENT, OR TRADE YOUR PERSONAL INFORMATION. WE DO NOT SHARE IT WITH THIRD PARTIES FOR THEIR OWN MARKETING OR FOR TARGETED ADVERTISING.

We disclose Personal Data only in these limited situations:

  • Service providers that operate the Website on Our behalf (for example, email delivery, authentication, and hosting), bound by contract to use it only to provide those services.
  • Legal and safety reasons: to comply with the law, respond to lawful requests, enforce Our Terms, or protect the rights, property, or safety of the Company, Our users, or the public.
  • Business transfer: in connection with a merger, acquisition, financing, or sale of assets, subject to this Policy.

Email Communications

You can unsubscribe from Our updates at any time using the link in any email, or by emailing Us. We honor opt-outs promptly as required by law (including CAN-SPAM).

Data Retention

We retain Personal Data only as long as needed for the purposes in this Policy, to comply with legal obligations, resolve disputes, and enforce Our agreements. You may request deletion at any time (see Your Rights).

Data Security

WE USE COMMERCIALLY REASONABLE MEASURES TO PROTECT YOUR INFORMATION, BUT NO METHOD OF TRANSMISSION OR STORAGE IS 100% SECURE. WE CANNOT AND DO NOT GUARANTEE ABSOLUTE SECURITY, AND YOU ACKNOWLEDGE AND ACCEPT THIS RISK. TO THE MAXIMUM EXTENT PERMITTED BY LAW, THE COMPANY IS NOT LIABLE FOR ANY UNAUTHORIZED ACCESS TO, OR LOSS, ALTERATION, OR DESTRUCTION OF, YOUR DATA THAT OCCURS DESPITE REASONABLE SAFEGUARDS.

Your Rights

Depending on where You live, You may have the right to access, correct, or delete Your Personal Data, and to request details about how it is used. To exercise these rights, email Us at hello@californiafishplants.com. We will respond within the timeframes required by law. We will not discriminate against You for exercising these rights.

California Residents (CCPA/CPRA)

If You are a California resident, You have the right to know what personal information We collect, to request its deletion, and to correct inaccurate information. Because We do not sell or share personal information for cross-context behavioral advertising, no "Do Not Sell or Share" opt-out is necessary. To submit a request, email Us at the address above.

Children's Privacy

The Website is intended for adults 18 and older. We do not knowingly collect Personal Data from anyone under 18. If You believe a minor has provided Us with information, contact Us and We will delete it.

Geographic Scope

The Website is operated in the United States and directed to U.S. residents, primarily in California. We do not target the Website to the European Union or other regions, and We make no representation that it is appropriate or available for use outside the United States. If You access it from elsewhere, You do so on Your own initiative and are responsible for compliance with local law.

Third-Party Links

THE COMPANY HAS NO CONTROL OVER, AND ASSUMES NO RESPONSIBILITY FOR, THE CONTENT OR PRIVACY PRACTICES OF ANY THIRD-PARTY WEBSITES OR SERVICES (INCLUDING OUR SHOP AND PARTNER LINKS). We encourage You to review the privacy policy of every site You visit.

Changes to This Privacy Policy

We may update this Privacy Policy at any time. Changes are effective upon posting, and the "Last updated" date above reflects the latest version. Your continued use of the Website after changes constitutes acceptance.

Contact Us

Questions about this Privacy Policy? Email Us at hello@californiafishplants.com.